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Jake Knapp

Co-Founder & General Partner @ Character Capital

Creator of the Design Sprint. NYT bestselling author of Sprint and Click.

β€œMaking time for what matters, covering product design, startup building, and team leadership.”

Career History

CompanyRoleYears
Character CapitalCo-Founder & General Partner2021-present
Google VenturesDesign Partner2011-2017
GoogleDesigner (Gmail, Hangouts)2007-2011
MicrosoftProduct Designer (Encarta)~2001-2007

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Quotable Clips

β€œYeah, I think it was two days. Yeah, and I think actually they thought it would take two days, so I don't think my stomach slowed us down too much.”
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Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

5:09
β€œYeah, I think it was really fun doing it together too. I think it would've been harder to do... I mean obviously people do it and I think they like doing it on their own, but we've been working togeth...”
J

Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

5:47
β€œSo, the book is like... What are there like 87 tactics in the book? There's a lot of different approaches, but the expectation is not you're going to use all of them. And the expectation is not that-”
J

Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

23:54
β€œI think that what's so cool about this notion of Groundhog Day. And if you've seen the movie... Well, if you haven't seen the movie, see the movie. What a great movie.”
J

Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

31:09
β€œIf you've seen the movie, you know it's like, not to give it away, but he gets better and better at doing the day, and that's kind of this core philosophy that we take on.”
J

Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

31:15
β€œI think a lot of the time, when in the past I have thought about, "How can I be effective with my time? How can I be productive?" It's beating myself up. It's not a good feeling to be in that head spa...”
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Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

31:30
β€œAnd I did this exercise earlier this week. I was switching to a new calendar thing, and trying some new features with... We invest in this company called Reclaim, and they do this stuff-”
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Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

32:12
β€œEspecially, I think a lot of people are visual learners. We can benefit from seeing things. It's not everybody, but a lot of us are in that camp. And when you put it on the calendar, you can see it, a...”
J

Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

33:41
β€œAnd one core idea I don't think we've mentioned yet is that we strongly believe in people's intuition about how they should spend their time if they have the chance. What really is important. And that...”
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Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

34:20
β€œSatisfaction could be like, "I know this thing has to get done, and I got it done."”
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Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

35:43
β€œJoy could be like, "Man, that was great." And they're in the same family, but they're cousins.”
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Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

35:47
β€œEven if you don't see it again, just writing it down is a big deal.”
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Jake Knapp

Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital)

39:50