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Petra Wille

Freelance Product Leadership Coach @ Self-employed

Author of STRONG Product People. Coaches Heads/VPs of Product since 2013.

β€œBe the best coach to product people, covering team leadership, product strategy and execution, and career development.”

Career History

CompanyRoleYears
Self-employedFreelance Product Leadership Coach2013-present
tolingoManaging Director~2011-2013
XINGHead of Product~2008-2011

Episodes (1)

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Quotable Clips

β€œYeah, I totally agree. I so often have said the sentence of, it's not a role, it's a career being in product and, really, there's so many things to learn and so many things to get good at. Yeah, I tot...”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

9:20
β€œSo this book has this meta level of helping product leads to develop their product folks. And that is actually what the book talks about in five different parts. And I think 28 chapters if I get it ri...”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

10:20
β€œIt should be available on Amazon and it's Strong Product People: A Complete Guide to Developing Great Product Managers. That's actually the title and the subtitle, so to say.”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

10:41
β€œI think about it that way as well, even to an extent because so many companies are lacking the real strategy bit, right, and it's similar with the people development strategy. That is something that I...”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

16:42
β€œYeah, that she has said is true. Yeah. But maybe some of your colleagues pick another book and then you can just share what you learned, and what works better, and a bit of a community thing.”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

30:35
β€œI was really bad in [inaudible 00:41:21] as well, I have to tell you. And it's still not something that I love, but I know it's part of the work that we do.”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

41:20
β€œSo that is something that helped me a lot to always have this friendly soul in the front row, where I know I get some feedback from later on. Plus, then having complete strangers and there's always so...”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

43:07
β€œI need to look it up. And if you just, yeah, hit that softly for some time ...”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

43:59
β€œ... then, yeah, that bumps your energy level, so to say. So that helps me. And again, friendly faces front row. So find people that you like and respect and that you know have the spark in their eyes ...”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

44:07
β€œYes, backstage. You're doing those ones backstage. And think about what you're wearing because if you're wearing something like that and do this before you enter the stage, people might see that.”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

44:29
β€œNow, his son is, I think, in charge, but, yeah.”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

47:57
β€œYeah, maybe we're ... Yeah, the longest show notes ever. Sorry.”
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Petra Wille

How to be the best coach to product people | Petra Wille (Strong Product People)

53:20