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Timothy Davis

Growth @ ElevenLabs

Growth lead at ElevenLabs. Previously led performance marketing at Shopify.

β€œPerformance marketing, covering strategic decision-making, growth systems, and product design.”

Career History

CompanyRoleYears
ElevenLabsGrowth~2024-present
ShopifyHead of Performance Marketing~2022-2024
Self-employedPerformance Marketing Consultant (Pinterest, LinkedIn, Redfin, Eventbrite)~2018-2022

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Episodes (1)

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Quotable Clips

β€œBut I would argue in the last couple of years, you could definitely roll offline into that conversation as well.”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

3:31
β€œYeah. You got to make sure you have that flywheel.”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

25:25
β€œSo yeah. The thing with YouTube is I always say, start with emotion. If you can have an emotional connection with the user, is going to be way more impactful and way more powerful than anything else. ...”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

25:39
β€œI'm talking about happiness. It's not necessarily just, "Oh, we need an emotional connection with the brand." It is just making sure the user feels something after seeing your ad. Because then, they'r...”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

26:00
β€œFrom an operation standpoint, I always want to make sure those things are tied off. Yeah, it doesn't make sense to, again, if you have a major budget and you're trying to get awareness into a market, ...”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

33:10
β€œSo, Nate Silver is the guy who created.”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

41:07
β€œYeah, so this one, I'm hoping you have show notes that we can give a shout-out to somebody.”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

58:49
β€œJust making sure we're looking at the right things before we decide to hire someone and making sure that we have stuff for them to do.”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

1:18:00
β€œYeah. More days than there are in the quarter.”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

1:18:09
β€œYeah. Yeah. So if a cross-functional team or partner wants to know, easy answer. "We got it for you right here. Here's our whole opps cadence."”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

1:20:37
β€œYeah. There's a book called ... I think it's The First 90 Days, and in it actually has a graph that shows when the person starts having impact and how many days it's been. And more times than not, it ...”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

1:20:56
β€œAnd again, it will be in the show notes. If you do pull this report and you do notice that there is a clear threat that's going on here, first things first, let's make sure that they're not doing anyt...”
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Timothy Davis

The ultimate guide to performance marketing | Timothy Davis (Shopify)

1:27:59