Jackson Shuttleworth

“And so, not only is it itself, us iterating on the streak a huge driver of DAUs, but it's also something that enables other really high valuable features. I was looking up some stats before I came on,...”

“... the streak is just no longer one of them.”

“I feel very much like a amateur armchair psychologist with everything that, at least as far as people who want to learn languages on their phone go, I really understand those folks.”

“It was... I think it's still on the app, it's like, "Start a day to extend your streak, but miss a day and it resets," something like that.”

“It is. Actually, I'm going to show you one of the most thoughtful gifts that anybody has ever given to me, this is our Duolingo Serenity, or Streak Serenity Prayer, my co-lead, Antonia-”

“And so it says, "Luis, grant me the serenity to accept the flexibility I need, the courage to reach perfection when I can, and the wisdom to celebrate regardless."”

“And that actually is kind of our strategy with the streaks.”

“Yeah. And it's funny, this is also something that we [inaudible 00:50:54]-”

“It's good if you can have that. I think push notifications are also easier because there's a lot of things you can do around, all right, we'll send a budget cap for how many notifications we'll send, ...”

“Yeah, policies. But I think with a lot of things, at least for the streak, it's harder to create policies for in the same way, a lot of it has to be done based on feel, and so you just got to use your...”

“So, basically, if you practice at noon today, we'll send it to you at 11:30 AM tomorrow, and we have done-”

“We have very much... So, we have, if people lose their streak, there's ways to get in contact with us, but we've actually thought about that, where it's like, okay, we should just build a self-service...”