Heidi Helfand
Advisor, Software Productization @ ViQi Inc
Author of Dynamic Reteaming. 20+ year SaaS career including launches of Procore and AppFolio to IPO.
βChange and growth are natural parts of company evolution. Donβt fear reteaming or reorgs; instead, embrace these changes, actively plan for them, and leverage the five reteaming patterns to create a dynamic and adaptive organizational culture.β
Career History
| Company | Role | Years |
|---|---|---|
| ViQi Inc | Advisor, Software Productization | ~2022-present |
| Procore Technologies | Director of Engineering Excellence | ~2018-2022 |
| AppFolio | Principal Agile Coach | ~2008-2018 |
| ExpertCity (Citrix) | Project Manager / Writer | ~2000-2008 |
Episodes (1)
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Quotable Clips
βSo giving choice is important. And again, there are different grades of transparency. We weren't up for doing this kind of open reteaming self-selection event, but we were open to the whiteboard varia...β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βSometimes we're going to have a say, we're going to be able to participate, sometimes we're not. And being clear on who the decision maker is in a change is really important.β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βMake a schedule biased towards shorter as opposed to longer. You don't want to deliberate on this forever, because especially as you include more people, it can be distracting. So you want to proceed ...β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βAnd so, one, separate location. There's another story in the book about a team that incubated a product idea within Citrix and they were in a garage of all places, so they were really isolated. But ju...β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βThere's this entity. I remember visiting their office in Santa Barbara. It's great to see your friends succeed and thrive. And we developed other companies in that way.β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βYeah. And in the book it might be a little blurred because this is like some of the... Switching and one by one sound very similar, and they do have some Venn diagram overlaps, but I'll distinguish th...β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βThere's also, I probably wrote about it like, poof, they're gone or suddenly they're here. Reteaming or having people suddenly show up and you weren't expecting them or suddenly they're gone and there...β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βYeah, yeah, definitely. So we coach and help each other as we go along.β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βI will say that sometimes I'm not a good listener though.β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βI don't think so. I really appreciate your questions and talking with you.β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βLeading Intelligent Teams is one, Liberating Structures is another one, and of course, Transitions by William Bridges. I also like the Leader's Guide to Participatory Decision-Making.β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
βI did like The Bear, the cooking-related show, the restaurant-related show, and gets into the hospitality industry. I really like that. Movies, there isn't really one that stands out. I always look fo...β
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)